Why Pet Friendly
85M households own pets. Millennials and the upcoming Gen Z have officially tipped the scales on Baby Boomers and are now 38% of all pet owners. Millennials, Gen Z and Baby Boomers alike, now consider themselves pet parents and they are taking their furry children with them everywhere.
82% of mayors surveyed said that providing pet-friendly amenities can have an overall positive economic impact on the community. 63% of mayors surveyed agreed that pet-friendly policies and amenities can attract additional traffic to retail establishments, restaurants, cafés, etc.
Better Cities for Pets, 2018 US Mayor’s Conference
Hospitality & Travel Opportunity
56% of American travelers are more likely to travel with their pets. 52% of pet owners said they will only stay at accommodations that are pet friendly. 50% of dog owners would pay more to stay at accommodations that are pet friendly. 35% of pet owners take shorter vacations and 25% take fewer vacations because of their pawed pals and 7% will only travel to destinations where they can brings their pets.
Trip Advisor, Annual Traveling with Pets survey 2017
65% of potential candidates are asking if the workplace is pet friendly during interviews. Some of the pet friendly benefits companies tout are improved employee morale, increased collaboration among peers, more exercise for employees, greater time dedication to work, financial perks for pet owners and attracting top talent.
Banfield Pet Hospital Pet Friendly Workplace PAWrometer study 2017
6 Reasons Dog-Friendly Workplaces Attract Millennials, Forbes.com
At Pets Living the Dream we partner with the hospitality and travel industry, communities and workplaces to build and implement programs that embrace pet friendliness and create fun, safe and memorable experiences for pet parents and their furry loved ones. Our goal is to shine a light on the unconditional love our pets teach us and the many benefits they provide.
With have over 20 years experience researching the pet products industry, pet travel and the evolution of pet friendliness, our team will work with you to look at your business and/or community holistically. Our goal is to help you design a comprehensive and sustainable program that showcases your unique pet friendly character and charm. We incorporate best in show practices and tap into the tools available to help you create amazing and memorable pet experiences for your two and four legged visitors.
As you implement your plans we offer project management services to help coordinate all the moving parts. We’re here to assist your team as they get up to speed establishing a solid and sustainable foundation for long term pet friendly success.
Education & Advocacy
Partnering with certified pet training experts, we offer programs for your staff that teach practical skills to properly and carefully handle visiting pet guests. We also coordinate fun training events at your property, business or community events to draw new fur families and help promote an even greater pet safe and social community.
Our team also provides services to help you better understand your pet friendly community demographic through targeted focus groups, speaking and education sessions on hot topics regarding pet friendliness and advocacy in support of pet friendliness at the city, state and federal level.